Have you ever wondered if you could earn a living as a blogger? Learn how with this indepth practical course, including expert tuition and the opportunity to write for a range of blogs as a guestblogger.
Work with an expert tutor on this comprehensive online course and learn how to plan, design and launch a professional blog. You’ll also learn how to market your blog effectively, build traffic and monetize your site, so it is bringing in a regular income.
During the course, your expert tutor will review your blog and your writing, offering indepth advice on how to develop your blog and turn it into a high traffic site.
During the course you will also have the opportunity to guest blog on other sites – this is a powerful way of building traffic to your website, and raising your profile as a blogger.
The course includes 6 modules and 6 tutor-market assignments.
Lesson 1 – Blogging 101: The Basics. Getting started. Exploring key ingredients of some of the world’s most successful blogs. Finding your niche. Naming your blog. Market research (including key word research). Getting to know your target readers. Selecting the right blogging platform.
Lesson 2: Getting Your Blog Online. Design basics: typefaces, site navigation, color schemes and the importance of readability. Working with your chosen platform. Introduction to monetization strategies.
Lesson 3: Creating Compelling Content. Writing for an online audience. Critical posts and pages. Adding Image, Audio & Video Content. Building a loyal audience. Creating a sense of community among readers. Find your voice as a blogger.
Lesson 4: Marketing Your Blog. Creating and maintaining a social media presence. The art of guest blogging. The role of forums. Optimising your blog for search engines (SEO). Building backlinks. Using paid advertising and ppc.
Lesson 5. Monetizing Your Blog. Exploring revenue streams. Introducing text-based advertising, banner ads, and Adsense. Exploring affiliate programs and advertising networks. Creating your own information products.
Lesson 6. Taking Your Blog To The Next Level. Planning, branding, self-promotion and creating a devoted blogging community. Research basics, laws and ethics. Identifying reliable sources, attributing quotes properly and avoiding plagiarism. Conducting a successful interview.
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Only £145 – (normal price £290)